20% off accessories when you buy a bike from us or have us build up your new bike.
It's been a lifetime of cycling stories that brings me to today - but as any cyclist knows, every first pedal stroke is just the start of another adventure.
I got my passion for all things cycling from my mom and dad. Together, we rode circles around the Midwest. In the winters, my dad and I spent hours up to our elbows in grease overhauling the family's stable of bikes. My dad's attention to detail kept our bikes rolling like the hyper-efficient machines they were supposed to be! His fanaticism for a smooth rolling hub alone was infectious. I quickly caught the bug and began honing my skills on whatever bike spun in front of me. By high school, I was the go-to mechanic for neighbors and friends.
But of course, a clean machine wants to go fast. I started road racing in the early '80s. In full wool kits, leather soled shoes and padded leather helmets, my friends and I raced crits and road races all around the Midwest. Eventually, our steel-framed bikes and down tube shifters took us out west to the land of the Red Zinger Classic - in search of bigger races and more climbing.
Traveling around the U.S. to race stoked the fire for bike touring. And then bike touring pretty much took me around the Western Hemisphere. Unwittingly, this all turned out to be a reconnaissance mission for a place to live and ride.
I moved out to Steamboat in the mid 90's where I built frames for Moots Cycles, before eventually falling in love with the Colorado Front Range. Over all this time, the tires got fatter and the bikes got faster as I dove into mountain and snow biking.
Yet, the road called again and it was off to northern Italy to build titanium bike frames for Rewel Titanium. Living in Bolzano, intense road and mountain bike riding, racing and fabricating consumed my every waking moment. Racing the Trans-Alp stage race and bike packing through Switzerland and Italy were just two of the many incredible cycling adventures I had over that year. When I came back to our Centennial State, I headed for the cycling mecca that is Boulder.
In 2008, I returned to Italy and opened my own bike shop called The Bike Lab in Ascoli Piceno. Ascoli is situated at the base of the central eastern Apennine Mountains - and basically, your options are 'up.' So, as you can imagine...the riding is incredible and off the charts. The cycling community there is as lively as Boulder's. Racing and riding are vibrant threads in the fabric of daily life.
Over the years, the shop became a little cycling hub. Conversations with visiting pros, club riders and long-time Piceno commuters kept a constant buzz around the store. I'm touched to say that when it finally came time for me to sell the shop and return to the States, the new owners renamed The Bike Lab to what locals usually called it: Brian's Bike Shop.
And back it was to Boulder in 2012. In 2014, my buddy Dave and I opened Boulder Bicycle Works. Dave rolled on to new adventures, but Boulder has remained my HQ.
Add to this mix an incredible wife and two beautiful daughters along the way - and this brings us to present day (or thereabouts).
My goal is to make Boulder Bicycle Works the culmination of all these cycling experiences and bring you the best in professional and knowledgeable service.
I hope to see you in the shop sometime or out pedaling on the bike.